Fire & security

Websites for fire & security installers.

For fire alarm, intruder alarm, CCTV, access control and emergency lighting firms. Put your certification where buyers look first, and give your maintenance contracts the page they deserve.

Ferrow Fire & Security · concept
Ferrow Fire and Security concept homepage
Panel styleFerrow Fire & Security, a concept for a fictional firm. See the full site.
01What buyers check

Six things your buyers look for before they call.

Every one of these gets a clear place on your site, so a buyer can tick it off in a minute.

  • Third-party certification

    BAFE SP203-1 for fire detection and alarm systems, NSI or SSAIB for security. Buyers and their insurers look for these before anything else.

  • Police-response alarms

    Intruder alarms with police response need an installer certified by NSI or SSAIB. If you can do it, say so plainly.

  • Maintenance and response

    BS 5839-1 recommends servicing at intervals of no more than six months. Show your contract options, call-out times, and that someone answers out of hours.

  • Systems you support

    The panels and platforms you install and maintain. Facilities managers often search by the system they already have.

  • Sectors

    Schools, care homes, HMOs, offices, warehouses. A page per sector speaks to each buyer’s rules and worries.

  • Proof

    Real installs, tidy panels and finished CCTV views, not a stock photo of a smoke detector.

02Site plan

The pages we’d build for you.

A complete redesign covers the first five, rebuilt from your current site. A larger site adds a page for each service and town, which is how you show up when people search for exactly what you do.

HomeRedesign/
Certification, services, area and a 24/7 number, all within the first screen.
ServicesRedesign/services
Fire, intruder, CCTV, access control and emergency lighting on one clear page.
About & accreditationsRedesign/about
Certificates and scheme numbers buyers can check, plus your team.
Areas we coverRedesign/areas
Where you work and how fast you attend.
Contact & service requestRedesign/contact
Site-survey request form, fault reporting form and out-of-hours number.
Fire alarmsLarger site/fire-alarms
Design, installation and commissioning, conventional and addressable.
Fire alarm maintenanceLarger site/fire-alarm-maintenance
What a service visit covers, contract options and response times.
Intruder alarms & CCTVLarger site/security
Police-response systems, remote viewing and monitoring.
Sector pagesLarger site/sectors/schools
Schools, care homes, HMOs and offices, each with its own rules.

What your customers type into Google

  • fire alarm servicing [town]
  • fire alarm installers near me
  • CCTV installation for business [town]
  • NSI approved alarm company [town]
  • emergency lighting testing [town]

Each of these deserves its own page. One “Services” page can’t rank for all of them.

03From the panel up

A site that speaks your buyers’ language.

We know the difference between a conventional and an addressable system, and so will your website. Facilities managers notice when a supplier’s site gets the details right.

  • Your certification, explained

    Buyers see the logo. We add a line on what BAFE or NSI certification means for them, in plain English.

  • Maintenance sold properly

    Contract options, what a visit includes and what happens when a fault is reported, laid out so an FM can forward it to their finance team.

  • Fault reporting that works

    A form that asks for the site, system and fault in one go, with your out-of-hours number shown just as prominently.

04FAQ

Questions from fire & security firms.

General questions about prices, ownership and timescales.

Can you list the panels and systems we work on?

Yes, as text. Manufacturer logos go on only if you’re an approved partner with permission to use them.

Can customers report faults through the site?

Yes. We add a fault form that asks for the site, system and symptoms, and sends it straight to your inbox. Your out-of-hours number sits beside it, because urgent faults should be phoned in.

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